3 Things "The Barbie Movie" Taught Me About Marketing...

We all love a hot take, but, seriously the marketing team for The Barbie Movie was so on point that it created a movement. And they planned it by doing these 3 things...

Related Articles:

• Every Single Barbie Partnership That We Could Find -Barbie has attracted more than 100 such partners. From custom pink Crocs to a Prada clothing line to hair dryers — and everything in between. 
• Barbie A Knockout With $356M Box Office

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