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Wedding Atelier: Photography Podcast
Welcome to the Wedding Atelier Podcast—your go-to strategy book for building a profitable, stress-free wedding photography business. Each week, host Alora Rachelle, a successful wedding photographer turned business coach, shares proven strategies and insider secrets that are working right now to help you become a fully booked, high-earning photographer.
Say goodbye to hustle and burnout and unlock the secrets to scale your photography business with confidence and ease. Subscribe now and never miss an episode!
Wedding Atelier: Photography Podcast
167. Networking Is "The New Black" in the Wedding Industry
This episode emphasizes the importance of networking, particularly through word-of-mouth referrals, as a powerful marketing tool for those in the wedding industry.
Alora discusses the overwhelming nature of digital advertising and social media marketing, suggesting that personal referrals and connections remain highly influential in attracting inquiries and securing bookings.
The episode further discusses the general trend towards genuine, in-person connections over online interactions, advocating for a balanced approach to marketing that includes both digital strategies and personal networking.
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