Often Ambitious: A Photography & Business Podcast
Often Ambitious is for photographers, creatives, and entrepreneurs who want to work less, make more, and build a business that actually supports their life, not one that runs it.
Hosted by business strategist Alora Rachelle, this show is grounded in lived experience. Alora built a six-figure wedding photography business while raising kids, then went on to help wedding photographers generate over $3 million in collective revenue through Wedding Atelier. She’s done the work, questioned the rules, and helped others stop overworking for underwhelming results.
Each episode cuts through the noise with conversations about profitable pricing, boundaries without apology, authority without hustle, and growth that leaves room for creativity, rest, and a life you don’t need a vacation from.
If you’re ambitious but done with burnout, performative busywork, and chasing success that costs you everything else, Often Ambitious is for you.
Often Ambitious: A Photography & Business Podcast
22. Storytelling with Copywriting for Photographers
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Rachel Greiman is a copywriter and documentary family photographer in Philadelphia, PA. She owns Green Chair Stories, a company committed to taking photographs and writing words that look and sound like real people. She believes cookies are a perfectly acceptable breakfast food, as long as you eat some salad later. She lives with her giant dog (an 80-pound bernedoodle named Bernadette), her giant husband (a 6'6" man named Travis), and her currently little (but probably soon-to-be giant) babies in a townhouse in the city.
All-day, every day, we are being sold to. Everyone wants a chance at our attention and more importantly, our money. People can feel, faster than ever, when someone is trying to sell them something. So don't sound like you're trying to sell something. Sound like a human. Sound like yourself. Because as a photographer, you're the one who shows up to do the work.
**The Photographer's Guide to Write Your Site Right**
Grab Rachel's Email Templates for only $38 this week
Links Mentioned in the Episode
- The Social Dilemma - Netflix
- Digital Minimalism: Choosing a Focused Life in a Noisy World
- Lush: Orange Scrub
- Rachel's Shower Notebook
- Enneagram Made Easy Book
- Enneagram in Love Book
Take the Enneagram Test!
Align Photog Fb Community
INSTAGRAM: Alora Rachelle
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I appreciate your support so much and I can't wait to serve you more this year!
Lov
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