Often Ambitious: A Photography & Business Podcast
Often Ambitious is for photographers, creatives, and entrepreneurs who want to work less, make more, and build a business that actually supports their life, not one that runs it.
Hosted by business strategist Alora Rachelle, this show is grounded in lived experience. Alora built a six-figure wedding photography business while raising kids, then went on to help wedding photographers generate over $3 million in collective revenue through Wedding Atelier. She’s done the work, questioned the rules, and helped others stop overworking for underwhelming results.
Each episode cuts through the noise with conversations about profitable pricing, boundaries without apology, authority without hustle, and growth that leaves room for creativity, rest, and a life you don’t need a vacation from.
If you’re ambitious but done with burnout, performative busywork, and chasing success that costs you everything else, Often Ambitious is for you.
Often Ambitious: A Photography & Business Podcast
52. How to Get Inspired to Create Unique Images with Mel Rey
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Montana-raised and California-based, Mel is a full-time wedding photographer that thrives on creating out-of-the-ordinary artful pieces with her clients. At the beginning of quarantine, Rey found herself sharing more of the experimental photos that have become her signature. Clients come to her for her outside-the-box visual effects—texture overlays, light leaks, liquify techniques, and double exposures—which she incorporates to “capture the magic in seemingly ordinary moments and craft them into particularly unique pieces of art.”
Check out Mel Rey at MelReyPhoto.com to book your first photo session and on Instagram.
Discount code for double exposure guide (50% OFF): ALORA
Wanna upscale from hobbyist to CEO status and earn six figures?
Apply now to the WEDDING CEO Coaching Program!
Go to AloraRachelle.com/apply to learn more.
About the Host
About the Show
The HELLO CEO Podcast is a business podcast show that talks about entrepreneurship, management, and marketing that helps photographers grow and scale a profitable business without leading to burnout.
Subscribe today and never miss another episode!
--
🏛️ Six Figures Without Burning Out
With Less than 20 weddings → Apply here
🎞️ Free Editorial Wedding Masterclass
Document weddings like a movie. Elevate your portfolio. Attract premium clients. → Watch Free Here
🍒 InDemand Waitlist
Empty inbox? Let’s fix that. Double your inquiries in 30 days — without living on Instagram → Join the Waitlist
--
⭐️ Leave a rating & review on Apple or Spotify 🫶🏽
📲 DM me on Instagram
--
Resources I LOVE:
- The Legal Paige – Contracts + templates to get legally legit. Use code ALORA10 for 10% off
- Flodesk – My go-to email platform. Start your list with 25% off your first year
- Northfolk - Get 15% off any Showit Website Template. Use code: NORTHFOLK15
- Go Live HQ - use code ...
