The Wedding CEO: Photography Podcast
Hey there, it's me, Alora Rachelle. I'm a wedding photographer turned business strategist. Think of me as your go-to in the industry who will give you the no-fluff strategies you've been searching for. I took my business from $10,000 to $100,000 in two years (while hustling to burnout). It's my mission to help you work less and make more without sacrificing your life. I'm also the creator of The Wedding CEO, a group coaching program that will help you make $100k with half of your weekends free. Subscribe now so you don't miss another episode.
The Wedding CEO: Photography Podcast
How to Get Dream Wedding Inquiries Right Now
In this episode, we focus on addressing common marketing challenges within the wedding industry, particularly why wedding professionals are not getting inquiries or are getting ghosted by potential clients.
Alora shares insights from a recent coaching call, emphasizing that lack of inquiries is a marketing issue, while not booking clients is a sales issue. She introduces the concept of the 'Wedding Inquiry Wheel,' a tool designed to help understand how different platforms can work together effectively in a marketing strategy.
The discussion covers the overwhelm many feel with needing to be active on multiple platforms and provides a solution through strategic, platform-specific content creation. This episode is dedicated to making marketing fun again and ensuring that it reflects the unique brand story of each wedding professional.
Love the show? Send me a text! Would love to hear from you. xx
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