167. Networking Is "The New Black" in the Wedding Industry Artwork

The Wedding CEO: Photography Podcast

Hey there, it's me, Alora Rachelle. I'm a wedding photographer turned business strategist. Think of me as your go-to in the industry who will give you the no-fluff strategies you've been searching for. I took my business from $10,000 to $100,000 in two years (while hustling to burnout). It's my mission to help you work less and make more without sacrificing your life. I'm also the creator of The Wedding CEO, a group coaching program that will help you make $100k with 10 weddings a year – so you get your weekends back. Subscribe now so you don't miss another episode.

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The Wedding CEO: Photography Podcast

167. Networking Is "The New Black" in the Wedding Industry

June 04, 2024 • Alora Rachelle • Episode 167

This episode emphasizes the importance of networking, particularly through word-of-mouth referrals, as a powerful marketing tool for those in the wedding industry.

Alora discusses the overwhelming nature of digital advertising and social media marketing, suggesting that personal referrals and connections remain highly influential in attracting inquiries and securing bookings.

The episode further discusses the general trend towards genuine, in-person connections over online interactions, advocating for a balanced approach to marketing that includes both digital strategies and personal networking.

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